City and Premier League back East Africa fund
- 24 November 2011 11:14
- Posted by Chris Bailey
City and the Premier League have backed the DEC East Africa crisis appeal as it announced a weekend of action at top flight football clubs across England.
Fans will be able to text a number displayed on advertising boards, in match-day programmes and on players’ training bibs to donate £5 to the appeal on this weekend.
Donations will go towards helping the 13 million people in Ethiopia, Kenya and Somalia who are facing hunger in the crisis which was brought on by severe drought.
Vieira and Quinn, two former City stars, took part in a football match with local primary school children in Downing Street before Scudamore announced the partnership with DEC at a reception attended by the Chancellor George Osborne.
“The situation in the Horn of Africa remains desperate and it is great to see the Premier League getting involved to help,” said Osborne.
Football fans up and down the country will be able to make a difference
“The Premier League and its clubs have a long tradition of partnership with African football, and as a League we have many programmes that support grassroots sporting development in the continent and provide lasting legacy.
We recognise that it is vital the DEC Unite Appeal for East Africa remains at the forefront of people’s minds
“We hope our weekend of action will bring it to the attention of the millions of fans who follow the Premier League each week and that their donations can greatly extend the excellent work of the UK Government.”
So far the British public has donated £72 million to DEC through its East Africa Crisis Appeal.
The UK Government has fed 2.4 million people in the region since 1 July and is providing vaccinations to a further 2 million and clean water and sanitation to 1.2 million.
The Premier League has agreed to donate its match-day advertising space to the DEC appeal on Saturday 26, Sunday 27 and Monday 28 November.